在隽秀江南设计一间有光降临的森系书店

Topic：a bookstore with light baptism in Jiangnan Watertown 

百年新生 光华洗礼

Subheading：One hundred years of new light baptism

图片来源网络

江南水乡，千古文人骚客的桃源属地。湖光潋滟的嘉兴，一座以“平和报本”为精神的城市——平湖，成了JYDP间睦设计，文创零售书店新作“湖光里”的坐落地。

Jiangnan Watertown, the Peach Blossom Spring of poet.JYDP’s team designed HUGUANGLI bookstore in historical and cultural district of Nanhetou, Pinghu,Jiaxing city.

图片来源网络

湖光里文创零售书店，位于平湖南河头历史文化街区。在古时南河头被称为“鸣珂里”，明宣德五年（1430年）时期，已初具规模，形成两街夹一河的传统水乡格局。

In ancient times, Nanhetou was called "Mingkeli". During the fifth year of xuande in Ming dynasty (1430), it began to take shape, forming a traditional pattern of two streets with one river

空间依托于青砖黛瓦，富有江南水乡古韵的徽派建筑，既为设计的一大特色，也对改造保护古建带来了不少考验。

Relying on ancient bricks and tiles, the space is rich in ancient Hui style architecture, which is not only a feature of the design, but also a challenge of the transformation and protection of ancient architecture

空间概念

Concept design

阴翳礼赞与光华洗礼

Darkness gift and light baptism

“美，不存在于物体之中，而存在于物与物产生的阴翳的波纹和明暗之中。”

                                                                                              ——谷崎润一郎《阴翳礼赞》

Beauty does not exist in objects, but in the shadows and the shadows of things

                                                                                              ——Junichiro Tanizaki 《Lob des Schattens》

△ 古建设计改造前原貌

The original appearance before the renovation

书店本身的古建外立面，前后两向皆为透光有限的门窗。室内阴暗、柱体参差、楼梯陡窄。

The facade of the original architecture , both front and rear are doors and windows with limited light transmission. The interior is dark, full of jagg pillars and staircase is steep and narrow.

作为文创零售书店，只有阴翳波纹，美感缺失，也无法满足空间的使用需求。于是，在改造范围有限的古建内“引入光”，成了设计团队的首要考量。

As a bookstore, only have the beauty of shadow can not meet the use of space requirement. Therefore, the introduction of light in the limited scope of the renovation of the ancient building, has become the design team's first consideration

△ 湖光里原始平面图

 original architecture layout

设计区域分属两栋独立建筑，中间相隔悠长小巷，依功能再进行细分。

The design area is divided into two independent buildings separated by a long alley and subdivided according to functions

△ 置入空间的“光盒”

“Light box” placed in the layout

植物的光合作用带来能量转换，促进万物共生。

Photosynthesis of matter brings about energy conversion and promotes biological growth.

因此为空间“引入光”，采“光合”谐音的物理形态“光盒”之意，基于最大采光性，置入在原建筑前后外立面、小院白墙和两栋建筑的连接处。

Therefore, in order to "introduce light" into the space, the physical form "light box" with the homophonic sound of "photosynthesis" is adopted. Based on the maximum lighting application, it is inserted into the front and rear facade of the original building, the white wall of the small courtyard and the connection of the two buildings.

一切以光为指引，置入光盒后，空间自然开阔的光感开始流动，呈现一片明亮。

Everything is guided by the light. After the light box is placed, the brightness of the natural open space begins to flow.

△ 空间功能性布局 

Final function layout

书架、陈列、桌案的加入，明确出空间格局、动线走向。

The addition of bookshelf, display modular and tables make clear the spatial pattern and the circulation path.

△ 书店区功能性、空间格局形成

Bookstore area transformation

书店区以阅读氛围营造和书籍陈列为主，搭配定制化书架、桌案，集陈列、储物、美观于一室。

The bookstore area is dominated by reading atmosphere and reading area, with customized bookshelves and tables.

△ 零售区功能性、空间格局形成

Retail area transformation

△ 汉服馆功能性、空间格局形成

Han clothing retail store transformation

零售区和汉服馆以组合多变的定制陈列为主，配以珊瑚色系陈列道具，营造温暖平和的购物环境。

The retail area and the Han clothing store are mainly composed of various customized displays, with coral color display modular to create a warm and peaceful shopping environment.

△ 书架卡座

Bookshelf booth

书店区“光盒”旁的定制书架卡座，是采光度最佳的阅读区。不论晴雨寒暖，坐在这里，轻翻书页，文字就能在光里生长，这大抵就是“光盒”为湖光里带来的最美好时刻。

The customized bookshelf beside the "light box" in the bookstore area is the reading area with the best lighting. Sitting here, turning the pages of the book, the text can grow in the light, this is generally "light box" for the best moment in the light of HUGUANGLI.

△ 正门及光盒阅读区

Light box facade

建筑外表，依旧保留岁月的阴翳礼赞，而内部充盈了自然光华，书香倏然而来。设计团队希望“光盒”之意，如光华为岁月洗礼，也为古老建筑注入新生的力量。

The exterior of the building still retains the shadow and admiration of the years, while the interior is filled with natural brightness. The design team hopes that the meaning of "light box", is like the light baptism for the time, but also to inject new power into the ancient buildings.

△ 湖光里外立面

Façade of bookstore

空间氛围

Space atmosphere

江南森系书店的自然之野

Nature essence

湖光里有光华的洗礼，也有和平湖“平和报本”的一样自然质朴的人文气质。

HUGUNAGLI has light and peaceful spirit.

在平湖“平和报本”的精神中，一个“平”字，既凸显了其地处杭嘉湖，平原腹地的自然禀赋，又涵盖《礼记·中庸》所云，“中也者，天下之大本也；和也者，天下之达道也”的平和境界。

“PING”in Chinese it’s not only highlights the natural endowment in the location but also covers the doctrine of the mean in the book of rites. Harmony is the state of peace under heaven.

△ 湖光里外部环境

Architecture facade

平和境界，可以是从容不迫的慢下来，允许生活露出原本的模样，舒缓身心，回归自然。

Peaceful state, can be leisurely slow down, allow life to reveal its original appearance, relax body and mind, return to nature.

或静听风雨，枕书而眠，或看湖光里依傍小桥流水日升月落，仿佛时光的流淌也变得缓慢。

Or listen to the wind and rain, sleep with reading, or see the bookstore near the bridge water, as if the flow of time has become slow

△ 小院内的“光盒”

Light box in the yard

设计书店之初，我们就颇为平湖，回归自然与生活的本真气质所动容。所以在书店氛围的营造上，我们通过充满自然之野的材质肌理，营造这间江南森系书店。

At the beginning of the design of the bookstore, we want to return to nature and the true temperament of life. Therefore, in the construction of bookstore atmosphere, we create this Jiangnan bookstore through the material texture full of natural wilderness.

△宁静舒适的阅读区

Reading area

空间内部，完整保留了古建中密集的石底立柱，以顶托岁月的阴翳礼赞；四壁的书架陈列，采用具有透光感的PC背板，衔接以自然清新的绿色漆木层架，配浅色木纹书籍储藏柜，底衬湖光里的返璞归真。

In the interior of the space, the dense stone columns in the ancient construction are kept intact to support the shadow roof .The bookshelf of walls is displayed, the PC wall that connect with natural green lacquer wood layer is worn, match book of light color wood grain to store ark, the return uncut jade in bottom line lake light returns true.

前者镌刻了江南的悠久历史，后者对照了自然的本真生活，宁静舒适的森系书店也由此而生。

The dense stone columns recorded history，the bookshelf recalled life，those gave birth to HUGUANGLI.

△ 湖光里外立面

Façade

空间陈列

Space display

陈列功能的动静结合

Display function of dynamic and static combination

△ 灵活多变的陈列展架

Flexible display modular

零售区多以珊瑚色系的定制陈列组合道具，作为灵活多变的陈列展示货架，金属网格板与零部件可根据商品类型自由组合。

The retail space use coral color customized display combination as flexible shelves. Metal perforated panels and parts can be freely combined according to the needs of clients.

组合道具下方的移动式抽屉，满足了储货需求，附带两层推拉式抽屉，更增加货品的陈列选择。

Movable drawer under the combination of modular, to meet the storage needs, with two layers of push-pull drawer, increasing the selection of display method.

△ 改造后的书店区零售展示局部

Stair reading area

△ 透过玻璃，内外连接的楼梯结构和层次，形成了室内和室外的两个读书区

The stair and levels are connecting through the glass façade inside and outside

书店区域西北角的楼梯，被设计团队封顶改造为一个综合性的阅读、陈列展示区域，保留楼梯拾级而上的造型，结合镂空的绿色壁龛，作为静态的陈列展示。

The staircase in the northwest corner of the bookstore has been transformed into a comprehensive reading and display area by the design team, retaining the shape of stairs ascending and combining with hollowed green niches as a static display.

△ 改造后的楼梯阅读区

Stair reading area

楼梯阅读、陈列展示平台延伸至窗外，形成庭院与室内通透相接的结构造型。

The stair reading and display platform extends to the window, forming a structural shape connecting the courtyard and the interior

△ 室内与室外的延伸连通

 Connection of Inside to outside

△ 湖光里外立面

Facade

空间整体在保留原建筑风貌的情况下，以陈列功能为第一考量，以阅读环境氛围营造为重点，加以不破坏空间原有内部格局的保护性设计，将湖光里书店的温暖静谧，赋能于清新自然的文创零售空间，打造出南河头最赋江南气质的森系书店。

Space as a whole in the case of retain the original architectural style, taking display function as the first consideration, focusing on the reading atmosphere build, meanwhile it does not destroy the space pattern of the original internal protective design warming the bookstore and forming the most natural wild bookstore in Jiangnan area.

△ 暮色下的湖光里

HUGUNAGLI in the twilight

项目信息：

项目名称：湖光里文创零售书店

项目地址：嘉兴平湖南河头历史文化街区

设计公司：JYDP间睦设计

设计总监：Michelle Sun 孙雅馨 

项目类型：商业零售

项目面积：339㎡

参与设计：Leah Li 李霖、Shirley Wang 王莎莎、Mandy Zhang 张曼

图片摄影：Raitt Liu 刘瑞特

项目设计 & 完成年份：2019.5-2019.10

公司介绍

JYDP间睦设计是专业从事室内设计咨询和品牌相关设计咨询。公司由Michelle Sun孙雅馨创办，并由各国归来的青年设计师组成，在注入国际化，多元化创造力的同时，秉承着尊重国内文化的理念，主要从事的项目类型遍布餐饮、零售、商业、办公、酒店等各方面。

JYDP关注不断变化发展的时代精神和生活方式，通过不断开发的创造力，从而为项目和品牌创造更多的价值。在尊重客户想法的基础上，融入独特创意；追求卓越的同时，力求把每一个项目打造成精品。

在如今竞争激烈的商业趋势下，JYDP不仅是从空间考虑，更是以整个品牌和项目的竞争力为出发点，通过对项目的背景，商业模式，竞争力和商业价值等进行了解和分析，从而达到精准的空间设计体现。

我们提供空间的整体解决方案，注重项目从前期概念设计到后期的完整落地，除空间设计外还提供品牌咨询、VIS设计、软装设计等服务。

所获奖项

第六届法国双面神“GPDP AWARD”年度Top100最具国际影响力知名设计师
第六届法国双面神“GPDP AWARD”国际设计大奖-商业空间奖2019中国（城市）设计名片中国新商业空间大奖（2019-2020）年度杰出新商业空间设计师老宅新生2019年度优秀商业空间设计奖
2019-2020 40UNDER40 中国（上海）设计杰出青年2019 Hers design awards她设计——年度优秀空间设计
2019年度国际空间设计大奖艾特奖——最佳商业空间设计
2019年度国际空间设计大奖艾特奖——餐饮空间设计优秀奖
2019 新设榜——年度创新设计人物
2018年中国（上海）国际建筑及室内设计——金外滩奖
2017年度国际空间设计大奖艾特奖——最佳商业空间设计
2017年第二十届中国室内设计大奖——餐饮工程类设计奖