ZHIZUO，从普通话“手作工艺”的大意翻译而来，是位于北京的一家定制服装店。这个品牌之前仅在网上存在，为STUDIO DOHO提供了一个为第一家实体店探索其品牌形象的机会。

 ZHIZUO, which loosely translates from Mandarin to "craftmanship", is a bespoke tailor shop in Beijing. The brand previously existed online only, which provided STUDIO DOHO with the opportunity to explore the brands' identity for its first shop.

设计师的目的是创造一个可以捕捉到与店内销售的定制西服的现代感细节水平相当的内部空间。为衬衫、领带、衣物和展示人体模特定制的零售展示被小心地整合到墙壁中。黄铜边框突显了展示商品的壁凹，类似于定制西装这个亮点。隐蔽的试衣间位于展示墙的后面。

The designers aim was to create an interior that captures the same level of modern detail as the bespoke suits being sold in the space. Custom fitted retail display for shirts, collars, fabrics and display mannequins were carefully integrated into the walls.  Brass frame work accents the display recesses, similar to highlights on a custom suit. A concealed fitting room is located behind the display wall.

来自该品牌的系列衣物被整合到一个大的工作台，从而创造一个独特的中心装饰品，让产品成为主要的焦点。

 Fabric from the brand's collection was integrated into a large work table to create a unique centerpiece table and allow the product to be the primary focus.

蓝灰色色调和定制的水磨石地板创造了一个新鲜、现代感的空间，使店内的西服看起来更有吸引力。

 A blue-grey color palette and a custom terrazzo floor create a fresh, modern space to complement the suits.

Location: Anzhenmen, Beijing

项目地点：北京安贞门

completed in: 2018

项目完成：2018年

Size: 70m²

项目面积：70m²

Photography: Fancy Photography

摄影：Fancy Photography