©️ Sean Davidson

屡获殊荣的音乐明星Bruno Mars请来了全球著名的设计工作室Yabu Pushelberg，将他独一无二的梦想变为现实。这次合作催生了The Pinky Ring，这是他性感的鸡尾酒酒吧和爵士酒吧，在今年2月在拉斯维加斯百乐宫开业。

Award-winning musical sensation Bruno Mars brought on the renowned global design studio, Yabu Pushelberg, to bring his one-of-a-kind dream to life. The collaboration has given birth to The Pinky Ring, his sexy, smoldering cocktail lounge and jazz bar open at the Bellagio Las Vegas in February.

Bruno Mars委托Yabu Pushelberg为这个迷人的场所设计品牌标识、室内设计、照明和造型。作为Bruno生动想象力的空间，Yabu Pushelberg将他的电影概念无缝地转化为充满活力的拉斯维加斯大道上享乐的感官体验。作为一个华丽的成人游乐场，The Pinky Ring沉浸在迷人的氛围让人想起1970年代的私人顶层公寓派对的顾客。从Rat Pack, Sammy Davis Junior, Silk Sonic的精神和音乐视频照明中汲取灵感，the Pinky Ring代表了Bruno Mars的想象力。

Yabu Pushelberg was entrusted by Bruno Mars to craft the brand identity, interiors, lighting, and styling of this alluring establishment. Serving as the conduit to Bruno Mars' vivid imagination, Yabu Pushelberg seamlessly translated his cinematic concepts into a decadent sensorial experience on the vibrant Las Vegas strip. Designed as an opulent adult playground, The Pinky Ring immerses patrons in the alluring ambiance reminiscent of a 1970’s private penthouse party. Drawing from the Rat Pack, Sammy Davis Junior, the spirit of Silk Sonic, and music video lighting, The Pinky Ring represents an eye into Bruno Mars' imagination.

©️ Sean Davidson

作为世界上最顶尖的表演艺术家之一，Bruno Mars明白成为聚光灯下的意义。在明确了《The Pinky Ring》的视觉和感觉方向后，灯光在营造《The Pinky Ring》的氛围和氛围方面发挥了至关重要的作用。为了追求永恒的魅力，照明不仅改变了空间，还改变了人们的感知，the Pinky Ring推出了一项战略性的照明创新，旨在让人们看起来和感觉良好。Yabu Pushelberg接受了这个简单的概念，开始着手复杂的执行。

As one of the top performing artists in the world, Bruno Mars understands what it means to be in the spotlight. With a clear direction for how The Pinky Ring should not only be seen, but felt, lighting played a crucial role in establishing the aura and atmosphere of The Pinky Ring. In the pursuit of perpetual allure, where lighting not only transforms spaces, but perceptions, The Pinky Ring unveils a strategic lighting innovation, schemed to make people look and feel their best. Embracing the simplicity of the concept, Yabu Pushelberg embarked on its complex execution.

©️ Sean Davidson

通过低层次、对比和重点照明的相互作用，Pinky Ring照明设计揭示了被忽略看不见的事物。从沉闷的氛围到精心策划的室内设计，再到舞台上的灯光选择，每一个细节都是Bruno Mars精心挑选的，突出了他永恒的审美和对低调的天赋和简约的眼光。

Through a strategic interplay of low-level, contrast, and accent lighting, The Pinky Ring lighting design unveils the unseen. From the sultry ambiance to the meticulously curated interiors, down to the selection of entertainment gracing the stage, each detail has been thoughtfully selected by Bruno Mars, spotlighting his timeless aesthetic and eye for understated flair and simplicity.

©️ Sean Davidson

旅程一到达就开始了，客人们会看到一个圆形的屏幕幕墙，保护Pinky Ring的体验不受赌场灯光和声音等外部因素的影响。一进门，客人们就被带入了另一个世界，从灯光昏暗的镜面通道开始，走廊里摆满了Bruno Mars的格莱美奖收藏。受当代博物馆设计的启发，Yabu Pushelberg将走廊设计成一个舒缓而谨慎的展览空间，客人可以在这里清理他们的视觉调色板，从外部世界开始沉浸在the Pinky Ring中。

The journey begins upon arrival, where guests are greeted by a circular screen façade, protecting The Pinky Ring experience from external factors such as casino lighting and sound. Upon entry, guests are swept into another world that begins through a dimly lit mirrored passageway, outfitted with Bruno Mars’ Grammy Award collection. Inspired by contemporary museum design, Yabu Pushelberg designed the corridor as a soothing and discreet exhibition space where guests can cleanse their visual palette from the outside world and begin to submerge into The Pinky Ring.

©️ Sean Davidson

酒吧和休息室作为序幕的前奏，而后到达作为一个前厅的娱乐。引导客人沿着一条诱人的到达路径，它无缝地通往the Pinky Ring下沉式的对话中心，这是5000平方英尺空间的中心。看到或被看到，每个区域都有自己的风格和目的，并与下一个区域相呼应。圆圈是The Pinky Ring视觉语言的关键符号，以抽象而有品位的方式代表Bruno Mars的唱片、奖项和荣誉。

Crafting a simmering prelude to the bar and lounge, the arrival serves as a vestibule to entertainment. Guiding guests along an enticing arrival pathway, it seamlessly leads to the heart of The Pinky Ring sunken Conversation Pit, the centerpiece of the 5,000 square foot space. See or be seen, each area is composed of its own suave and purpose that echoes into the next. Circles are key symbols throughout The Pinky Ring visual language, representing Bruno Mars’ records, awards and accolades in an abstract and tasteful way.

©️ Sean Davidson

Yabu Pushelberg明白酒吧的视觉形象必须体现Bruno Mars.的本质。从20世纪60年代和70年代的装饰字体中汲取灵感，Yabu Pushelberg开始了一项设计探索，创造了一个定制的字母系统和周围的品牌附属品，这是创新的，但参考了the Pinky Ring室内设计的想法和调色板偏好。以有趣的线条操作为中心，丰满的垂直和水平线条字体被柔和的金色色调洗净，在字体的重量和速度之间取得了完美的平衡。这种自定义字体是The Pinky Ring品牌附属品的基础，包括标牌、菜单、餐巾纸和杯垫。

Yabu Pushelberg understood the visual identity of The Pinky Ring had to illustrate the essence of Bruno Mars. Drawing inspiration from the decorative typefaces of the 1960’s and 1970’s, Yabu Pushelberg embarked on a design exploration in creating a bespoke alphabet system and surrounding brand collateral that was innovative yet referential to the ideas and palette preferences of The Pinky Ring interior design. Centered around the playful manipulation of line work, the plump vertical and horizontal lined typeface is washed in a soft gold hue, striking a perfect balance between the weight and velocity of the type. This custom typeface serves as the foundation to The Pinky Ring brand collateral, including the signage, menu, napkins and coasters.

©️ Sean Davidson

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