I.F.S.E. SPACE CREATIVE LAB:上海pidan品牌体验店设计

设计:I.F.S.E. SPACE CREATIVE | 项目地点:上海 | 类别:商业空间 | 2019-01-18 7875 98

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  这座曾经的远东第一屠宰场,在这里踏上黄泉路的生命无数,这里阴森森的却吸引众多游客。始建于1933年,出自Balfours之手,由当时蜚声沪上的余洪记营造厂建设完成。整体建筑外方内圆、高低错落、无梁楼盖、廊道盘旋、布局宛若迷宫,空间却又次序分明。“算得上是建筑艺术与生产工艺完美结合的典范”。现今,这座建筑变成了上海有名的文创产业中心。

This once the first slaughterhouse in the Far East, where countless lives were got killed, it is fascinating but attracts a lot of tourists. It’s founded in 1933, created by Balfours and completed by the the Yuhongji Construction Plant famous in Shanghai. The whole building is with square outside and round inside, it’s high and low scattered ,with flat slab floor and loop gallery. The layout is like a labyrinth but the space is in order. “It is a model of the perfect combination of architectural art and production technology”. Today, this building has become a famous cultural and creative industry center in Shanghai.

 


  对已亡数以万计的动物灵魂的尊敬,我们一直在寻找具有拥有纪念性建筑的表现方式,想尝试将一个冰冷的建筑装置去呼应混凝土,同时唤起人们因私欲而杀戮动物的痛苦回忆与事实.

Respecting the tens of thousands of animal souls, we are always looking for a way to have a commemorative architecture, trying to make an icy building to echo the concrete, and to arouse the painful memories and facts of killing animals because of lust.

 


  空间被命名为“动物脊背”,顾名思义犹如一只巨大的动物从地面缓缓升起状态,脊背表露在建筑水平面之上,不锈钢的“动物脊背”被打满48万个孔洞,用巨大的数字表达对动物的伤害与被屠杀的无处安放的灵魂,寓意与动物一起承担历史的重量。

The space is named "Animal Backbone", as its name implies, like a huge animal rises slowly from the ground, the backbone is exposed above the horizontal of the building.The stainless steel "animal backbone" is filled with 480,000 holes, using huge numbers to express the damage to the animal and the soul which is slaughtered and no place for sorrow, and it’s symbolizing that bearing the burden of history with the animal.

 


  在纪念性空间的另一面,想带给人们更多的是人与动物和谐共生的思考,共生空间“动物脊背”的意义,旨在与动物一起承载历史的重量,追求人与动物在这样的历史环境下如何更好的做到和谐相处,共享这座城市带来的美好体验。Pidan提出了流浪动物收养所的概念,长期为1933老场坊流浪猫狗提供食水的栖息补给。

On the other side of the commemorative space, it wants to bring more thinking about the harmonious symbiosis between humans and animals. The meaning of the symbiotic space "animal backbone" is to bear the burden of history with the animal, Pursuing humans and animals how to better live in harmony in the historical environment and share the wonderful experience brought by this city. Pidan proposed the concept of stray animal adoption, providing long-term supply of food for the stray cats and dogs in the 1933 old field.

 


  关于设计过程,在空间还没被定性时,一个叙述性的故事被植入。从一只猫的行走轨迹出发,划分出空间里的内空间与外空间,通过一个个圆来划分居住状态下的基本功能。在这样一个空间中,有门,有窗,能够窥视和洞察内外面。在内部,有客厅、餐厅、厨房、卫生间等,组成生活的场景元素,形成泡泡图。

Regarding the design process, a narrative story was implanted when space was not yet characterized. Starting from the walking track of a cat, the inner space and the outer space in the space are divided, and the basic functions in the living state are divided by a circle. In such a space, there are doors, windows can ability to peep and observe the inside and outside. And in inside, there are living rooms, restaurants, kitchens, bathrooms, etc., which form the scene elements of life and form a bubble map.

 


  人与动物有着不同的尺度,轨迹,行为,将两者尺度在空间内部再定义,将行动轨迹从无形变成有形,对于两者的行为进行研究与排序,指定模糊的边界与灵活可变的空间结构。用一件看似简单的方法解决的所有的问题,动物脊背从地表浮出来后,发现它同时具备了纪念性,故事性,功能性,未知性,可能性。

Humans and animals have different scales, trajectories, and behaviors. The two scales are redefined within the space, and the action trajectory is changed from invisible to tangible. The behavior of them is studied and ordered, and specified the fuzzy boundaries and flexible spatial structure. When the animal backbone floats from surface ,we found that it has commemorative, story, functional, unknown, and possibility with all the problems solved in a seemingly simple way.

 


  “去橱窗化”——外部空间构成一整个大橱窗,使人迎面感受到的是它与1933老场坊气质融合的氛围,直接,又充满想象。强化建筑语言,弱化橱窗表现,空间即建筑,空间即橱窗,空间与动物的关系更融合与幽默。

“Windowless”—the external space constitutes a whole large window,which makes people feel the atmosphere between it and the temperament of the 1933, directly and full of imagination. Strengthen the architectural language, weaken the window display, space is the building, space is the window, the relationship between space and animals is more harmonious and humorous.

 


  “空间剧本化”——当进入内部空间后,通过大面积的玻璃运用将空间镜像出另一个负空间,让窄长的空间错觉性的放大两倍,作为一个空间的另外一面,同时也引起了对于内外关系再度混淆与思考。pidan的“特殊员工”,也会偶尔客串服务人员,让到店顾客直接享受与动物相处的乐趣。

“"Scenarized space ”—When entering the interior space, the space is mirrored out of another negative space by the large-area glass, which magnified the illusion of the narrow space illusory. As the other side of the space, it causes the confusion and reflection about the internal and external relations again. Pidan's "special staff" will also occasionally be a guest service staff, allowing shoppers to enjoy the fun of living with animals directly.

 

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  “叙述性策略”——通过叙述性故事的发展与推理下而得出凹凸和起伏关系, 我们做的只是将整个线条走势梳理得更加顺畅与美观。金属与混凝土不锈钢的结合,搭建出一个线与面交错、虚与实交融、人与动物交互的新零售空间,打造人与动物共生的纪念性建筑,历史赋予的沉重感不再是拘束想象的存在。

"Narrative strategy" - through the development and reasoning of narrative stories, we get the relationship between bumps and undulations. What we do is to make the trend of the whole line is more smooth and beautiful. The combination of metal and concrete stainless steel creates a new retail space with interlaced lines and surfaces, integrated virtual and real integration, and interacted between human and animals to make a monumental building of symbiosis between human and animal. The heaviness endowed of history is no longer restricts the existence of imagination.

 

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  “空间魔术化”—— 空间在成长的过程中,人们会对空间陈列进行提问,其实整个金属板上的小孔洞,其内部暗藏的卡槽,通过卡件后放置的亚克力板,用于展示各种动物生活产品,让人们可以根据需求给予宠物更好的心灵慰藉,营造美好宠物生活。空间可以按功能去进行变化,可以是一个纪念性空间,一个动物生活空间,一个活动发布会的现场等。

" Magic Space" - When space is in the process of growth, people will ask questions about space display. Actually , small holes in the entire metal plate, internal hidden the card slot, through the acrylic plate placed behind the card, used to displaying a variety of animal life products, and people can give pets a better spiritual comfort according to demand to create a better pet life. Space can be changed according to function. It can be a monumental space, an animal living space, an event launching site, etc.

  

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  整个项目起初由人与动物共享城市引发的思考,两者生存在城市空间里,同时拥有各自活动空间与交互空间,将动物行为植入空间设计,通过最简单的处理方式,在满足功能的前提下,提供一个平台去协助委托方Pidan的品牌与思想传递。

The whole project was initially thought to be shared by people and animals. Both of them live in the urban space, and they have their own interactive space and interactive space. The animal behavior is implanted into the space design, and in the premise, satisfy the function , through the simplest processing method to provide a platform to assist the Pidan's brand and ideas.

 

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  感谢历史,感谢pidan,让人和动物生活得更好

Thanks to the history and Pidan for making a better life between human and animals.

 

 

项目名称 l  PROJECT NAME:动物脊背 The Animal Backbone

设计单位 l  DESIGN COMPANY:I.F.S.E. SPACE CREATIVE LAB

主案设计 l  CASE DESIGNER:朱啸尘(Eason Zhu) 凌宗生(Alex Lin)

设计团队 l  DESIGN TEAM:柴尔焕(Erhuan Chai)  卢黔兰(Qianlan Lu) 蒋冠航(Guanhang Jiang )

项目类型 l  PROJECT TYPE:品牌体验店 RETAIL STORE

项目规模 l  PROJECT SCALE:100m2

施工单位 l  CONSTRUCTION:杭州艾丽蒙特工程有限公司 Hangzhou Element Engineering Co. Ltd. 

项目摄影 l  PROJECT PHOTOGRAPHY:施峥(Zheng Shi)

委托方(CLIENTS):PIDAN

项目地址 l  PROJECT ADDRESS:上海1933老场坊(1933 Shanghai)

 
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